Central · Spot
Erewhon
About
Erewhon is LA's bougie organic grocery store and the poster child of the city's wellness culture; this one on Beverly Blvd is near The Grove. The Tonic Bar sells famously pricey smoothies, often celebrity collabs, alongside a hot bar and a wall of supplements. The lot is small and fills up at peak times.
Jasmine says
In LA, grocery shopping isn't a chore; it's a runway, and Erewhon is the catwalk. The name is 'nowhere' spelled backward (from a 19th-century utopian novel), the show You based its Anavrin on it, and it was one of the first grocery stores in the US to be certified organic.
LA wellness culture you can touch: smoothies, a tonic bar and people-watching.
Insider tips
- A $26 smoothie, a $19 strawberry and an air of 'I deserve this'
- The tonic-bar line is longer than the DMV's; the difference is you're happy to wait
- The parking lot is LA's most effective dating app: Porsches, yoga mats, puppies
Jasmine’s notes
- Several locationsWhatever you do, don't scoop the hot food yourself to be weighed ($20+/lb); of the locations, Pasadena is my favorite, made for slow, elegant shopping. It started in Boston in 1966, opened on Fairfax in 1969, and became synonymous with LA wellness. Finding a parking spot often takes longer than checking out. LA's most famous wellness grocery store; I go a lot; it's on both the Westside and the Eastside, and the Silver Lake one has underground parking.Order: Spicy Salmon Crispy Rice, Turkey Bacon Wrap, black sesame matcha, Coconut Cloud
- Address
- 7660 Beverly Blvd, Los Angeles, CA 90036
- Website
- erewhon.com →
Where I wrote about it
- The Ultimate Erewhon Survival Guide: What to Actually Buy (and Flex)
- Grocery Run Couture: Decoding your superiority complex
- LA Grocery Girl Archetypes
- The LA grocery store field guide | Which one's yours?
- Move over, Erewhon — LA's new luxury grocery obsession
- Why is everyone photographing a grocery store that never advertised? What we're really buying is a place we want to linger
- 10 Reasons I Still Love LA
- April in LA · A Nervous System Recap
- The Funny LA Wellness Guide
- LA Wellness Map
Open on the interactive map →Open in Google Maps →The full page on the LA Guide →