Beverly Grove · Spot
The Now
About
The Now is an LA massage brand known for calm, design-forward spaces and a short, simple menu; this one's on Beverly Blvd in Beverly Grove. It's by appointment (the classic 50-minute massage is the place to start), and weekend slots go fast.
Jasmine says
A body-reset spot on par with Pause: the other name on LA's red-light therapy map.
Insider tips
- By appointment; weekend slots fill first
- On a first visit, go with the classic 50-minute session
Jasmine’s notes
- Beverly Grove/Silver LakeA massage spot built on the 'community spa' idea, with three signature massages to choose from. I've been; the Beverly Blvd location is called the West Hollywood location on the website, and Silver Lake is on Sunset Blvd. Spur-of-the-moment massage, vibe edition: you're half relaxed the moment you walk in.Order: Add Deep Tissue, Gliding Cupping or Crystal Hot Stones
- Address
- 7611 Beverly Blvd, Los Angeles, CA 90036
- Website
- thenowmassage.com →
Where I wrote about it
- LA Wellness Map
- The LA jjimjilbang & spa guide | Where do Angelenos soak off the week?
- The LA acupuncture map | Covered by national insurance in Taiwan, wellness in LA?
- How many celeb wellness habits have I actually tried? | The LA celebrity wellness list
Open on the interactive map →Open in Google Maps →The full page on the LA Guide →