THE HEALING FREQUENCY
Alo Wellness Club
There's a gym in Beverly Hills with no price list: not because it's too pricey, but because you just can't get in. What goes on upstairs and downstairs at Alo Wellness Club, and how LA turned wellness into a velvet rope.
Translated from Jasmine’s original Chinese. The illustrated slides are on the interactive reader.
Key points
- Not a gym, a club: You can't join it; it can only choose you.
- Who's inside: Your odds of running into a celebrity here are probably better than at Erewhon.
- The basement is where it's at: In LA, sweating is social; recovery is identity.
Full text
01 | Not a gym, a club
An invite-only wellness club inside Alo Yoga's headquarters: no applications, no public pricing. You can't join it; it can only choose you.
02 | Who's inside
Regulars reported in the press include Hailey and Justin Bieber, Kendall, Kylie, Glen Powell and Tate McRae. Your odds of running into a celebrity here are probably better than at Erewhon.
03 | They hand you a bag of clothes at the door
Supposedly, the first thing you get when you walk in is a free bag with a full Alo set. That's LA: what money can't buy, they make up for with clothes.
04 | Upstairs is the body
A gym area, Pilates and yoga studios, and reportedly even a music recording studio. Work out, then cut a track. Makes total sense.
05 | The basement is where it's at
Sauna, cold plunge and cryotherapy are all in the basement. In LA, sweating is social; recovery is identity.
06 | The evolution of LA wellness
Ten years ago people showed off their bodies; now they show off their 'recovery.' Your HRV numbers are the new designer bag.
07 | Grandma vs. Angelenos
Grandma says: don't touch anything cold, it's bad for you. Angelenos say: three minutes in a cold plunge reboots your whole day. On this one, I'm still watching both sides.
08 | You can't get in, but you can get close
Know a member, become someone worth inviting, or option three: buy a coffee at the Alo store downstairs, stand by the door in full Alo, and pretend you just finished a workout. Option three has the lowest barrier to entry.
Last word
In LA, wellness was never just about health. It's a kind of admission ticket.
Places in this story
An original JSLALALAND field guide by Jasmine Chang (@jslalaland).