Hollywood · Spot
MIXUE
About
MIXUE, founded in Zhengzhou in 1997, is a budget tea and ice cream brand and one of the world's biggest food chains by store count, with the Snow King as its mascot. Its first shop in the Americas opened on Hollywood Blvd in December 2025, across from the TCL Chinese Theatre; most things are under $5, and the soft serve and lemonade are dirt cheap.
Jasmine says
Opened last December right on the Hollywood Walk of Fame, across from the Chinese Theatre: the Snow King dances for tourists, at prices so low the other shops have gone quiet. Not the best tasting, but it's the only place in LA that gave me back that pocket-change happiness.
Insider tips
- Ice cream $1.19, lemonade $1.99, pearl milk tea from $3.99; most items under $5
- Opened Dec 19, 2025 as the first store in the Americas; 53,000-plus locations worldwide, more than Starbucks
- Snow King merch while supplies last
- Order: Ice cream $1.19
- Order: Lemonade
- Order: Pearl milk tea
Jasmine’s notes
- HollywoodThe first US store is directly across from the Chinese Theatre, with $1.19 soft serve (December 2025 opening price). Sweetness goes up to 200%, so Taiwanese palates, restrain yourselves.Order: $1.19 soft serve, $1.99 lemonade; start at 'a little sugar'
- Address
- 6922 Hollywood Blvd Ste 107, Los Angeles, CA 90028
Where I wrote about it
Open on the interactive map →Open in Google Maps →The full page on the LA Guide →